Building a video-heavy marketing website with performance in mind
Klimt & Design
Clicktivated
Digital marketing
High-performance video site
The Agency Context
Clicktivated operates a video-driven marketing platform that allows viewers to interact with products directly inside video content. The website needed to showcase this capability while handling a large volume of embedded video.


The Delivery Challenge
Video-heavy sites can easily become slow and unstable if not implemented carefully. The challenge was maintaining strong performance while supporting embedded video, blog content, and CRM integrations for marketing workflows.
The Approach
We planned the video hosting and delivery strategy before development began, using Cloudflare to handle efficient video distribution. CMS collections were structured to keep marketing content organized, and the site went through structured QA before launch to ensure performance remained stable.
The Outcome
Despite the high volume of video content, the site launched with strong performance and stable load speeds, allowing Clicktivated to showcase their platform without sacrificing user experience.
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